2017-12-19

HK Audio set for a big presence at Prolight + Sound and Musikmesse 2018

HK Audio will present a comprehensive range of new products in Hall 3.1 at Prolight + Sound 2018.

An exciting LUCAS NANO experience will also be presented in Hall 4.1, which is part of both Prolight + Sound and Musikmesse.

In addition, HK Audio will be co-organizer of the complementary program of events in Hall 4.1, as well as Technology Sponsor of the ‘Business Academy’ lecture area in Hall 11.1.

The news marks the return of Music & Sales P.E. GmbH – HK Audio’s parent company – to the Frankfurt event, after not being present in 2017.

Nicolas Petit, HK Audio’s Chief Marketing Officer, said: “We will have numerous new pro audio products with us at Prolight + Sound 2018 – the most we’ve had for ten years. The fair is the ideal setting for a product launch because we can reach not only professional users there but also our worldwide sales partners and international trade journalists. The new concept for Hall 4.1 also represents an exciting approach and gives us the opportunity to interest musicians, entertainers and DJs using our new LUCAS NANO portable stereo PAs.”

Michael Biwer, Group Show Director of the ‘Entertainment, Media & Creative Industries’ Business Unit of Messe Frankfurt, said: “HK Audio has stood for top quality sound ‘Made in Germany’ for over 30 years – for both PA professionals and musicians. We are delighted that Music & Sales will return to Frankfurt in 2018 and to reach out individually to its target groups by making presentations in several different halls. Moreover, the company is the perfect Technology Partner for the stage in Hall 11.1 and we are looking forward to a variety of interesting events there.”

Specific details of the HK Audio events at Prolight + Sound and Musikmesse will be announced in the run up to the shows.


Useful links:

Prolight + Sound: www.prolight-sound.com

Musikmesse: www.musikmesse.com